A Thousand Blows PR

As one of Disney+'s key 2024 priorities, A Thousand Blows was a high-profile release—and I had the exciting opportunity to lead the creative for its launch PR campaign. I oversaw the project from concept to execution, ensuring the show’s distinctive visual style was woven seamlessly into every element of the experience. The campaign included two exclusive screenings, an immersive on-set activation, a bespoke omnibus tour through story-relevant locations, and a press junket. Working with another designer for support, I directed the creative vision across all touchpoints, bringing the series to life in a way that was both memorable and true to its world.